Deepal

The Deepal Story: Legacy Meets the Future

Deepal is not your typical electric vehicle startup. While many EV brands are built from scratch by tech entrepreneurs, Deepal was born from legacy. It is the high-end, new-energy vehicle (NEV) brand created by Changan Automobile, one of China’s oldest and largest state-owned automakers.

Backed by Changan’s deep manufacturing expertise and strategic partnerships with battery giant CATL and tech titan Huawei, Deepal was designed to appeal to younger generations through cutting-edge technology, futuristic design, and a unique multi-powertrain strategy (offering pure EV, Range-Extended EV, and even Hydrogen models).

Timeline of Deepal

2022: The Birth of "Shenlan" and the SL03

• April 2022: Changan officially announces its new brand under the Chinese name "Shenlan" (which translates to "Deep Blue").
• July 2022: The brand launches its first model, the SL03 (a sleek mid-size sedan). It shakes the industry by offering three different powertrain options: pure Battery Electric (BEV), Extended Range Electric (EREV), and a Hydrogen Fuel Cell version.

2023: The "Deepal" Identity and Global Ambitions